Ads and posts on Facebook are excellent allies for any digital marketing strategy. Due to its audience and its potential reach, it is possible to publicize a certain product or service, and also generate calls to make purchases, visit websites, among others. Editor Rock Mexico Phone Number List Content Sep 13, 18 | 4 min read One of the most versatile formats to make this type of publication is the Facebook carousel, or also called by the company itself as a sequence format. Next , I am going to tell you what it is, what it is for and how to start using it to generate the results you expect. Keep reading! Facebook Marketing eBook Download the free guide on practices Mexico Phone Number List and tips for communicating on the social Facebook carousel concept The carousel concept arises from the constant rotation of images that this type of ad allows. In it, it is possible to add up to 5 images to give a global idea about your product.
The good thing about this feature is that it also allows you to put 5 different URLs on the images. The public that sees the ad created in this format Mexico Phone Number List can interact with it from their computer, by clicking on the arrows on the screen, or also from a mobile device, by sliding their finger on the screen. Without a doubt, this type of interaction makes your ad more dynamic and attractive. This format is also available for advertising on Instagram , so if the social network is part of your marketing Mexico Phone Number List strategy, you can also invest in the carousel format there. It is important to remember that within the ad platform, this format will appear with the name "Sequence format.
One of the advantages of using it is that you will not be charged more, since Facebook gives you the option to choose how much to spend, and Mexico Phone Number List visualize exactly what you are going to be charged for. What is the use of creating an ad in carousel format? Obviously, these types of ads can work better for certain types of business than others. Some of the reasons why it is useful to use this format are: Show several images, of different possible advertisements, within a single one; Make Mexico Phone Number List a detailed sample of a product or service , such as ecommerce products; Tell a story through the sequence of images; If you have discovered that your persona is constantly using social networks, interaction with this ad format will come in handy; By offering quality content, Facebook users and followers will be able to interact more with your brand by offering more content.